Looking at the adventure tourism, this book examines the product, the adventure tourist profile, and issues such as supply, geography and sustainability. It uses international case studies to illustrate these issues, including Gorilla watching holidays, Trekking on Mount Everest, Diving holidays, and Outward Bound packages. "'Adventure Tourism: The new frontier' is an essential introduction to the adventure tourism sector for both tertiary students of tourism and professionals working in the tourism industry, as it offers a unique analysis of this fast expanding niche sector....The book will prove accessible to its non-academic audience, while providng a useful reference and first port of call for those researching in this sector and a textbook for tourism academics teaching undergraduate or postgraduate courses in this area."-Tim Bentley, Department of International Business Massey, Aukland, New Zealand