Hans Leo Höger is Professor of Theory and History of Design and Communication at the Free University of Bozen-Bolzano. Previously, he was Head of Department and Managing Director of the German Design Council in Frankfurt am Main for six years. He then worked as a consultant specialising in research & strategy, communication and studio management for Michele De Lucchi in Milan. At the same time, he taught at the Luigi Bocconi University of Economics in Milan. As an author and researcher, he focusses on design issues at the interface between business, culture and society.