THE EFFORTLESS MIND

HOW COGNITIVE FLUENCY SHAPES OUR WORLD

(PSYCHOLOGY & BEHAVIOR)

WRITTEN BY: CAMBRIDGE REVIEW PUBLISHING

ABOUT THIS BOOK

This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.

CONTENT:

The Effortless Flow Of Thought: An Introduction To Cognitive Ease

Good Feelings, Good Impressions: The Immediate Benefits Of Ease

The Unconscious Nudge: How Priming Creates Ease

"Becoming Famous Overnight": The Comfort Of Familiarity

The Illusion Of Truth: Why Repetition Feels Right

Intuition's Spark: Coherence And Pleasant Feelings

Effortless Understanding: System 1's Drive For Coherence

The Siren Song Of Availability: Easy Recall, Biased Judgments

Decisions By Feeling: The Affect Heuristic

Overconfidence: The Illusion Of Knowing More

Frames And The Comfort Of Acceptable Losses

The Remembering Self: Crafting A Good Story

The Dark Side Of Ease: When Errors Become Costly

Overcoming Cognitive Pitfalls: Mobilizing Effortful Thinking

Nudging Towards Better Decisions: Harnessing Ease For Good