Are you curious about AI's impact on design? Feeling pressure to adapt but unsure where to start? Worried about AI replacing jobs in the creative field? Or maybe you've seen stunning AI-generated visuals and want to try them out yourself? This book acknowledges these complexities and explores AI, its benefits, limitations, and tremendous opportunities for the creative community. Did you know that AI has won all creative tests? If you know how to use AI tools, you will speed up your design production and come up with better, more creative solutions.This is a comprehensive workbook for learning the tools, adapting new ways of working, and defining your relationship with AI. The book is useful for practical applications, client projects, art, graphics, brand, and motion design. Future-proof your career by utilizing the power of AI tools.Key takeaways to enhance your creative workflow:Discover the most effective tools for text, image, and video creation to use in branding or other client projects Unlock the power of prompts and successful results through real-world examples. Access videos showcasing Kerber's exploration of AIEmbrace new workflows for collaboration and prototyping. Gain insights into efficient and productive ways to work with clients. A list of recommendations will guide you.Further recommendations to elevate your design expertise, creativity, productivity, and organization.Author Ulrike Kerber brings a unique perspective, both as a designer and educator. Ulrike Kerber combines her design career with a passion for lifelong learning and education. As an award-winning motion and brand designer, educator, and researcher, she is uniquely positioned to guide you through the new world of AI-powered design. The book draws from Kerber's teaching experience, where she guided hundreds of participants through AI workshops . She also conducts AI Ethic salons to foster insightful conversations with fellow designers and experts.Methodology: Extensive research through literature, interviews, observations, and testing hundreds of AI tools. Workshop participants actively engaged with the suggested tools, providing valuable feedback.Join Ulrike Kerber and start your journey toward AI-powered design!
