Discover a breakthrough way to link employees’ daily job duties to the organization’s purpose, and watch employee engagement, productivity, and customer satisfaction soar!

Nearly every organization has a mission, vision, or purpose statement that is displayed on its website or framed and mounted in the executive corridor. But it is largely unknown to employees and seemingly unrelated to their daily jobs.

As a result, while employees may possess the knowledge and skills to do their jobs, they are unaware of what bestselling customer service author Steve Curtin calls job purpose: how their specific tasks contribute to the organization’s reason for being. They understand what to do and how to do it, but not why they do it.
 
Curtin offers a fresh tool to overcome this challenge. The Revelation Conversation is a one-on-one exchange where leaders and managers involve employees in the discovery of their total job role, connect job duties to job purpose, and inspire greater employee engagement. Instead of just having assignments to work on, they now have a purpose to work toward. Service quality goes from transactional to exceptional.
 
The book contains dozens of examples of how leading companies link their corporate ideals to employees’ daily job responsibilities. By creating an environment for employees to do work that matters rather than simply check boxes and go through the motions, employers will reap the benefits of higher levels of employee engagement, productivity, and customer satisfaction.
 

"Leaders and managers-especially those with customer-facing employees-want engaged, positive employees who are filled with purpose. The problem is they falsely assume that simply regurgitating the corporate mission statement at meetings and performance reviews is enough, that employees will make the connection between those high ideals and their daily tasks. But most of the time, they don't. Instead, they give lip service to purpose, and initiatives go nowhere. The solution is the Revelation Conversation. In these one-on-one meetings, executives work with employees to take those words off the wall and into their day-to-day work lives. Revelation Conversations make purpose tangible, help employees see how the sometimes mundane functions they carry out not only connect to an inspiring collective purpose but can reflect their personal goals and aspirations as well. Steve Curtin shows how leaders at all levels and in any industry can conduct energizing, motivating Revelation Conversations with their direct reports. When purpose becomes personal, the result is greater enthusiasm, creativity, and satisfaction for employees and leaders alike"--