Gender in Film and Video tracks changes in gender on screen by documenting trends of the internet age. The jargon-free book focuses on six instances of media in transition and their histories, including the rise of feminism on television, in sports events, and in comedy-drama series; the growth of DIY production by underrepresented groups through crowdfunding and YouTube channels; and struggles between fans and producers over control of casting and storytelling. This volume focuses on the breakdown of the categories (content, production, reception) that top-down production/distribution in TV and cinema tended to keep distinct. This text is for students in sociology, media studies, and women's and gender studies.

Gender in Film and Video tracks changes in gender on screen by documenting trends of the internet age. It focuses on six instances of media in transition and the histories behind them. These include the rise of feminism on television, in sports events and in comedy-drama series; the growth of DIY production by underrepresented groups through crowdfunding and YouTube channels; and struggles between fans and producers over control of casting and storytelling. The breakdown of the categories (content, production, reception) that top-down production/distribution in TV and cinema tended to keep distinct will be a major focus of this volume. This jargon-free text is written for students and other scholars in sociology, media studies, and women's and gender studies.

A lively and highly readable foray across the landscape of American popular culture. From the Hollywood mainstream to the frontiers of YouTube, King and his co-authors offer a timely and trenchant analysis of the race and gender politics at stake in the production and consumption of film and video today. --Laura Grindstaff, Professor, Sociology, University of California, Davis Gender in Film and Video offers a rich history of race, class, sexuality, and gender relations as they intersected to block women and people of color out of power in Hollywood. This book explains how the old business models have been challenged, for instance by the participatory and DIY production models made possible by the Internet, offering new opportunities for underrepresented groups in the industry. Each chapter offers insightful evidence and analyses to illuminate the shift in power we're seeing in the film and video industry. A must read! --Martha McCaughey, Professor, Sociology, Appalachian State University