What do insects, the weather and chaos theory have to do with the economy? According to Paul Ormerod, everything.
The economy is like society itself, he argues: a complex system living on the edge of chaos. Conventional economics has always failed to predict and manage its fluctuations. Governments and businesses need to adopt quite different mindsets and less heavy-handed approaches. Hence 'Butterfly Economics'.
'A fascinating and entertaining introduction to the economics of the 21st century.' New Statesman
What do insects, the weather and chaos theory have to do with the economy? According to Paul Ormerod, everything.
The economy is like society itself, he argues: a complex system living on the edge of chaos. Conventional economics has always failed to predict and manage its fluctuations. Governments and businesses need to adopt quite different mindsets and less heavy-handed approaches. Hence 'Butterfly Economics'.
'A fascinating and entertaining introduction to the economics of the 21st century.' New Statesman